Points to be consider while doing link exchange

Link Building is a process of getting quality websites link to your website, in order to improve your link popularity or the page rank. Also term as back links.As every seo/webmaster know that the getting more links from other sites pointed to your website, it will help you to get higher rankings in search engines such as Google - but not all links are created equal.

Before giving links to the other website or doing link exchange, you should consider the few points

1. Relevancy : Link Exchange with the website who is similar to your business. Eg if you have mobile related website, link exchange with the website offering mobile accessories, mobile phone, mobile ring tone etc.
2. Page Rank : Check the page rank of the website, home page and the page where your link is added.
3. Cached : Check whether the page where your link is place is cached or not.
4. Cached Date : Check the date when google has crowled the web page.
5. Cached Text : If the page is cached, check the cached text and compare with the present visible text. Do this step to know is google is caching text or not.
6. No of links : Count how many links are already present in the given web page where your link is added. If the web page have more that 25 - 30 links dont reciprocate with that website.
7. Containing Relevant Link : Check the linke page consisting of relevant links. If it containg different subject link, dont reciprocate.
8. Two Clicks Away : The page where you r getting links should not be 2 click away from the home page.
9. Linked from home page : The page should be linked from home page. It should not be an orphan page.
10. Do Not Reciprocate with the banned website : Check website is it banned by google or not.
11. Relevant Category : Check your link is present in the relevant category in the resouce page.
12. Do Not have linked with the spam website : While doing 3 way link exchage other webmaster give links from the website which is used only for link exchange and contains only link not giving the services. Dont link exchange with these website.
13. Link Exchange with the website which is offering Services.

If you follow above points you will get quality of links. I know that it is very difficult to analyse but if you follow your site will be on the top of every search engine.

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Tips on How to Check the Progress of Your Link Building Campaign

There are many tools that can be used to check the progress of a link building campaign. The most popular ones used by webmasters and SEO experts across the world are Google and Yahoo. Along with these two, there are other web sites also that provide tools to check the number of back links that a particular site has got. The process of checking this is quite simple. However, much as simple it is, yet many people do not use these tools properly or to the full potential of the tools.

A common mistake that people usually make is that they use only Google and Yahoo tools to check the progress of their back links. They go to Google or Yahoo! and type in “link:YourURLhere”. But by doing this, they don’t see all the results in either of the domains and remain under a false impression. The best way to check the progress of your link building campaigns is by not restricting to only Google and Yahoo! but also use other websites for checking back-links. However care must be taken that you use Google’s Webmaster Tools as well as Yahoo’s SiteExplorer tools as two of the different sites you use to check the performance of your link building campaign.
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15 Tips of Blogging so that Bloggers Write About You: Part 3

Find the last 5 points out of the 15 points about blogging so that bloggers write about you.
Now without much beating about the bush, let us just get down to the main point or rather points:

1. Don’t worry about people directly linking to your images and not to the page that contains the image. If you have your URL in your images, you can simply have traffic being driven back to your site. Such an inlined image is quite inexpensive than a Google Ad and it also brings relevant traffic.
2. You can have high-res images in your site. Having a large image can let other cut and choose a relevant part from your image to put in their posts.
3. Do you have a JavaScript that keeps popping up each time when some one tries to save your images? Does the JavaScript keeps conveying some copyright messages? It is always advisable to remove any such features so that your blog can get popular.
4. Do not be rigid about copyright issues. What you write in your blog gets copyrighted immediately as you publish your post. Having rigid copyright issues might make people write about someone else’s site and you can wish a tearful goodbye to your chances to the hall of fame.
5. It always pays to have a byline and URL to any part or image on your site. This is your way of letting bloggers know how you would like to be recognized.

I hope these points were useful to you. However, if you have further suggestions or queries, do keep me updated with your comments.

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15 Tips of Blogging so that Bloggers Write About You: Part 2

Ok, now you know the first 5 secrets to have a blog that will stimulate people to express their opinion. What are the next 5? This is exactly what we will discuss over here - So, I was talking about certain tips about blogging.

Just to remind you, my first 5 points were…

1. Try to be linkable.
2. Have a permanent front page.
3. Do not overcrowd one page.
4. Always use real links.
5. Avoid using resized popup generating JavaScript.
   

Read the 15 Tips of Blogging so that Bloggers Write About You: Part 1

So, guys. Here comes the next set. Hold your breath, sit tight and read onnnnnnnnnnnnnnn…………………………………..

Here’s presenting part 2 of my 15 point system of blogging!

1. Avoid giant flash sites: If it is a blog site it should have internal links, e-mail space for writing comments and internal page links. Otherwise it would become invisible to a number of bloggers. Your blog should not be like a giant flash presentation.
2. Avoid using PDF flies: This is really a hug turn-off if your blog site is made up of PDF files. It is really difficult to copy and paste from PDG pages. It kills the essence of a blog. It should be simple.
3. Never and never use DRM: Digital rights management stops people from seeing your audio and video files. Then for what purpose is it there? Your blog should be easily reachable so make your audio and video down loadable.
4. Never ashamed of using URL in blog: If any part of blog is worth attraction, like your images, then must stick your URL at the bottom of it and believe me everyone would like it and it is not a show-off.
5. Loose restrictions on your website: Never write terms and conditions or linking policies in your blog. It restricts people who want to link to your Website. Any threatening text about linking to you is a big no no. Freedom of speech is the mark of a blog so be generous.
   

So, I believe that the above points would benefit you for making your blog worth comment. Next time I will conclude this subject with my next and last 5 points and till then keep writing.

15 Tips of Blogging so that Bloggers Write About You: Part 1

Let me start with a question. Why do we write blogs and why do we not write articles to express our opinion? The answer may be because we want more readers to read it and rather we want more readers to respond to it too, and keep everything easily available, which is not so easy when it comes to print media.

We are writing blogs because we want more interactions and also keep a record of it which is viewable the instant someone wishes to see them.

This blog is all about how to bring in more people, get them interested and turn your blog into the talk of the town. My blog will be divided in three parts. In fact, this is a 15 point system divided into three parts of 5 points each.

Lo and Behold, here comes the first 5 :

1. Try to be linkable: Yes, simply by putting your home video in it doesn’t make your blog linkable. If you want any interesting video to put in your blog then put it on the Internet somewhere first. The video may be that of your graduation party, a nice music piece or anything that you want. And yes it should be unobjectionable.
2. Have a permanent front page: A permanent link is required and you should not change your front page frequently. Try to put up a separate and permanently linkable page for everything you want to get blogged.
3. Do not overcrowd one page: Never keep 20 items on a single page but give a link and separate those items. Because in an overcrowded page a user may not find the referenced item.
4. Always use real links: Don't have links with expiring session-keys. It can become unfruitful if someone revisits the URL later. Avoid the gobbledygook URLs, they stink.
5. Avoid using resized popup generating JavaScript: Any page that resizes the user’s window, auto-plays sound or remodels the user's environment to suit your taste should be avoided.
   

So Long, I will be back shortly with 5 more gems from my treasure island.

Blog Promotion is Easy: Apply the Fifteen Point System: Part 2

In my Previous post Blog Promotion is Easy: Apply the Fifteen Point System: Part 1, I have discussed with you the 7 points of blog promotion. Now, I am presenting the next eight points.

1. Time is money: Patience always pays. So be patient and give time to the readers. It takes time to build readership.
2. Advertise: Advertising is good for brand promotion and at the same time blog promotion also. You can advertise your blog in the attempt to find new readers. You can advertise on a few sites using BlogAds.
3. Make it infectious: Make your blog viral so that it can pass on from one person to another. For instance you can add links on your posts that allow readers to bookmark the post in social bookmarking sites like digg.
4. Offline Techniques: Generally we ignore offline techniques which can be very helpful. You can put your URL on business cards, letterheads etc.
5. Active participation in other web forums: Do visit other discussion forums that explore similar ideas and interests.
6. Be yourself: Don’t copy content of other blogs, it never helps. Be yourself and have fun with new styles of writing.
7. Promote your site on Portals, Blog Indexes, Directories and Search Engines: Never be satisfied with your content and never believe that somebody will find you. Always be ready for online promotions.
8. Sign on your emails: Many bloggers do this and it works. Add the domain name to your outgoing email and this will be your email signature. Most email programs will allow you to do this automatically via a signature option.
   

So, these are the 15 points for blog promotion. Read it and apply it also and be a happy blogger.

Blog Promotion is Easy: Apply the Fifteen Point System: Part 1

Your blogging purpose might be more than one. You might be blogging for money, for business, for networking, for fame or just for fun. Really, blog is a powerful tool for any of the mentioned purposes.
But the question is how your blog would experience more clicks and generate more traffic. There are certain points which should be taken care of while blogging. You can promote your blog in flowing ways.

1. Content is king: Make sure you are writing fresh content, something which can raise the interest in a particular subject.
2. Link to others: Getting the attention of other participants is necessary. You are advised to participate in the linking to other blogs. Also, while linking be selective and link to quality content that is relevant to your topic.
3. Get links from other bloggers: Yes, I understand it is difficult but there are certain ways if you are gentle and polite enough.
4. Start interacting with your readers: If a reader writes a comment for you or if he/she is emailed you, then do interact with them. And believe me it works!
5. Updating is must: Frequent posting is required and search engines also like it.
6. RSS feed promotion: You must promote your RSS feed. Put your RSS button in a more prominent position.
7. Be participative: To get promoted, sometimes participate is other blogger’s projects also. If others invite your participation then do contribute in some way.

The above points are needed to be remembered and I will return with my next blog with the next eight big points for blog promotion part 2.